Enter the Motor Trader Industry Awards

Select a category below to start your entry.
Entry is free of charge and you can log into your account and amend your entries until the nominations closing date.
If you'd like to enter multiple awards, these can be added in the next step. 

ENTRIES CLOSE FRIDAY, 3 MAY

Aftersales Excellence Award

The Aftersales Excellence Award acknowledges and rewards the dealer who consistently delivers an outstanding aftersales service. Nominations are invited from departments operating in franchised or independent sites across the UK.

Our panel of judges will be looking at up-selling initiatives which have boosted bottom lines and won high levels of customer retention.

  • Nominations need to be supported by sales figures and customer testimonials.
  • Open to all franchised and non-franchised dealers
  • Entries are welcome from individuals and teams
  • Entrants need to show evidence of best practice 
  • Simply follow our criteria headings and tell us how you have excelled in your chosen category.  We will need a maximum of 500 words for your entry.

Bodyshop of the Year Award

The Bodyshop of the Year Award is open to any franchised or independent company undertaking body repairs.

The winner needs to show how it has successfully implemented best practice initiatives, from efficiencies to customer care, while incorporating strategies to increase throughput and win new business. Entrants will need to show year-on-year business successes and explain why they think they are setting new standards for the bodyshop sector. Financial results for the year will be treated in confidence.

  • Open to all businesses undertaking body repair work
  • Entrants need to show evidence of best practice initiatives
  • Year-on-year improvements need to be supported by financials 
  • Simply follow our criteria headings and tell us how you have excelled in your chosen category.  We will need a maximum of 500 words for your entry.

Business Manager of the Year Award

The Business Manager of the Year Award will acknowledge and reward the pivotal role played by business managers in the sales process. 

Nominations are invited from business managers, or their line managers, working in franchised and independent dealerships.

Judges will look for evidence of clearly defined processes, successful sales records and an indication of how their success has impacted the business’s bottom line.

  • Acknowledging the role of business managers 
  • Open to business managers in franchised and independent dealerships
  • Judges will look for evidence of a clearly defined processes and the positive impact made by business managers on bottom lines
  • Simply follow our criteria headings and tell us how you have excelled in your chosen category.  We will need a maximum of 500 words for your entry.

Carmaker of The Year Award

The Carmaker of the Year Award will be chosen by the panel of judges and presented to the carmaker who has excelled in terms of producing new models, successfully marketing them and building close relationships with its dealer network.

Motor Trader's judging panel will look for evidence of innovative network marketing support as well as dealer satisfaction and profitability.

The award will be made by judges' nomination.

  • This category is open to all carmakers 
  • The brand must be able to display high levels of dealer satisfaction
  • New product launched in 2018 will be considered 
  • Dealer profitability will be assessed
  • The winner will be nominated by the Motor Trader Awards’ panel of judges

Customer Care Award

The Customer Care Award is open to all franchised and independent vehicle retailers, recognises efforts to promote customer care which have contributed to a business’ profits and success.

Entrants need to demonstrate high levels of customer satisfaction, loyalty and repeat business. They will also need to supply evidence of successful customer care programmes and CSI ratings. Judges will be looking for a business which is setting new benchmarks and raising the professionalism of the sector. Customer testimonials must be included.

  • Open to franchised and independent vehicle retailers
  • Entrants need to show high levels of customer satisfaction, loyalty and repeat business
  • Customer care programmes, CSI ratings and testimonials should be included
  • Simply follow our criteria headings and tell us how you have excelled in your chosen category.  We will need a maximum of 500 words for your entry.

Dealer Group of the Year Award

The Dealer Group of the Year Award is for the Motor Trader Top 200 dealer group running four or more sites that has implemented the most successful strategy for developing sales and profitability in the past year.

The winner will be chosen by Motor Trader's panel of judges and presented to the franchised group, that has set standards competitors would be proud to emulate.

  • Open to all Motor Trader Top 200 franchised groups running at least four sites
  • The judges are looking for a group setting industry best practices
  • New and used car sales and aftersales will all be evaluated
  • The winner will be setting industry standards
  • Please note that the winner will be nominated by the Motor Trader Awards’ panel of judges.

Dealer Principal of The Year Award

The Dealer Principal of the Year Award recognises and rewards the key role played by the dealer principal in running a successful franchised dealership.

The judges will look for a manager with excellent leadership qualities who successfully led their business through 2018. Evidence of proven sales success, retailing innovation and professionalism will be welcome.

Customer testimonials would also support entries.

  • Open to dealer principals at franchised sites.
  • Entrants must display excellent leadership qualities 
  • Evidence of proven sales success, retailing innovation and professionalism will be welcome
  • Customer testimonials would also support entries
  • Simply follow our criteria headings and tell us how you have excelled in your chosen category.  We will need a maximum of 500 words for your entry.

Dealer Website of The Year Award

The Dealer Website of the Year Award is open to franchised and independent retailers. It will identify and reward the best customer facing dealer website in the motor trade.

The judges will look for excellent functionality, ease of use and regularly refreshed content. Entrants should explain what makes their site the best and support their entry with traffic figures. URLs directing our judges to any special features would be useful.

  • Open to franchised and independent vehicle retailers
  • Entrants will need to show excellent functionality, ease of use and regularly refreshed content
  • Traffic figures and URLs to any special features would be useful
  • The website needs to be setting industry standards
  • Simply follow our criteria headings and tell us how you have excelled in your chosen category.  We will need a maximum of 500 words for your entry.

Digital Initiative of The Year Award

The Digital Initiative Award recognises and rewards the best use of digital media by franchised and non-franchised dealers.

The judges will be looking for best practice examples of how digital platforms, including social media, mobile apps, online video and live chat, have been used as part of a dealer’s digital marketing mix to help drive sales. Entrants need to provide  examples of successful campaigns and include URLs where applicable.

  • Open to all franchised and non-franchised dealers
  • Entrants can be standalone showrooms or dealer groups
  • Entrants need to supply evidence of successful digital marketing campaigns
  • Simply follow our criteria headings and tell us how you have excelled in your chosen category.  We will need a maximum of 500 words for your entry.

Employer of The Year Award

The Employer of the Year Award acknowledges and rewards the dealer groups setting new standards for recruiting, nurturing and retaining employees.

Shortlisted groups will need to demonstrate how they are setting industry standards for employee satisfaction and show how this is contributing to their bottom line.

This award is open to all franchised and independent groups. Judges will look for evidence of investment in employee satisfaction, clearly defined career paths and competitive remuneration packages. Testimonials from employees are welcome.

  • Category acknowledges the role of employers in the motor retailing sector
  • Open to all franchised and independent dealer groups
  • Judges will look for evidence of a clearly defined programme aimed at nurturing employee satisfaction
  • Simply follow our criteria headings and tell us how you have excelled in your chosen category.  We will need a maximum of 500 words for your entry.

Franchised Dealership of The Year Award

The Franchised Dealership of the Year Award is open to individual franchised dealerships and rewards excellence across the whole spectrum of business activities, including new and used car sales, marketing and aftersales.

Judges will look for evidence of excellent showroom presentation standards.

Single-site businesses as well as branches of small, medium or large dealer groups are eligible.

Customer testimonials would also support entries.

  • Open to individual franchised dealerships
  • Recognises excellence across marketing, aftersales, new and used car sales and training
  • Local community initiatives and customer testimonials would support entries
  • Simply follow our criteria headings and tell us how you have excelled in your chosen category.  We will need a maximum of 500 words for your entry.

Independent Garage of The Year Award

The Independent Garage of the Year Award recognises best practice, innovation and professionalism in the non-franchised repairer sector. This category is open to individual sites, which can be standalone businesses or part of bigger networks, which can show they have excelled over the course of 2018.

Judges will look for evidence of profitable trading as well as high levels of workshop utilisation and customer retention. Financial performance figures and customer testimonials need to be supplied.

  • Open to all non-franchised repair garages operating in the UK
  • Entrants can be standalone sites or part of a group
  • Entrants need to supply financial performance figures
  • Simply follow our criteria headings and tell us how you have excelled in your chosen category.  We will need a maximum of 500 words for your entry.

Most Improved Dealership of The Year Award

The Most Improved Dealership Award is open to all franchised and independent car dealerships.

Judges will look for evidence of clear management driven change over a two-year period to December 2018, including a coherent business strategy with measurable success criteria, profit, sales, market share and CSI data. Customer testimonials would also support entries.

  • Open to all franchised and independent car retailers
  • Evidence will be needed for improvements over a two year period to the end of December 2018
  • Entrants will need to supply financial performance figures. These will be treated in confidence
  • Simply follow our criteria headings and tell us how you have excelled in your chosen category.  We will need a maximum of 500 words for your entry.

New Car of The Year Award

The New Car of the Year Award is open to all new models on sale in UK dealerships between June 2017 and December 2018.

Consumer and dealer appeal, as well as driving characteristics and innovation, will all be key considerations. It must all set the standard for the class it competes in.

  • The finalists and winner will be decided by Motor Trader’s panel of motoring journalists.
  • The car must have been on sale in UK showrooms between June 2017 and December 2018
  • The car must have high customer and dealer appeal
  • The winner must be setting class standards
  • Entry is by judges' nomination

New Dealership of The Year Award

The New Dealership of the Year Award is open to all franchised and independent car retailing sites which opened during the 24 month period between June 2016 and June 2018.

Judges will be looking for evidence of a clearly planned and executed launch programme supported by the dealer's short and long term business aspirations. Evidence of good sales performance, innovative marketing and entrepreneurial flair will also be assessed. Customer testimonials would also support entries.

  • Open to car retailing sites which opened between June 2015 and June 2017
  • Entrants need to show a clearly planned and executed launch programme
  • Judges will look for sites which have displayed innovative marketing and entrepreneurial flair
  • Simply follow our criteria headings and tell us how you have excelled in your chosen category.  We will need a maximum of 500 words for your entry.

Outstanding Achievement Award

The Outstanding Achievement Award, will go to the person who in the view of the Motor Trader Awards judging panel has most notably raised the profile and enhanced the reputation of the UK motor trade.

Among the qualities the panel seek will be high levels of professionalism, innovation and community spirit.

The winner will be nominated by the Motor Trader Awards’ panel of judges.

Judges will choose the individual who has made an outstanding contribution to the UK car retailing sector.

The panel will reward high levels of professionalism, innovation and community spirit.

Sales Manager of The Year Award

The Sales Manager of the Year Award highlights the pivotal role played by sales managers in franchised and independent sites.

The successful managers need to show how they implemented and led successful sales programmes and excelled in customer satisfaction and retention.

Customer testimonials would also support entries.

  • Open to sales managers in franchised and independent sites.
  • Managers need to show how they implemented and led successful sales programmes
  • Year on year sales figures and customer testimonials would also support entries
  • Simply follow our criteria headings and tell us how you have excelled in your chosen category.  We will need a maximum of 500 words for your entry.

Sales Team of The Year Award

The Sales Team of the Year Award recognises and rewards the crucial role played by dealership based sales teams.

The category is open to all franchised and independent dealerships with the judges looking for clear evidence of innovative sales programmes and genuine teamwork.

Customer testimonials would also support entries.

  • Open to dealership based sales teams in franchised and independent sites
  • Judges will be looking for evidence of innovative sales programmes and teamwork
  • Customer testimonials would support entries
  • Simply follow our criteria headings and tell us how you have excelled in your chosen category.  We will need a maximum of 500 words for your entry.

Skills & Development Award

The Skills & Development Award is open to all franchised and independent vehicle retailers.

It recognises a commitment to improving skills and development for retailers, leading to outstanding performance and professionalism.

Dealerships should be working towards achieving industry recognized qualifications and promoting opportunities for personal development to all staff.

Dealerships should demonstrate a structured approach to improving skills and development, with clear aims and learning outcomes.

The award is applicable to employee and management training in sales and aftersales, and can include the promotion of diversity and inclusion programmes, leadership and mentoring schemes as well as innovative training initiatives.

Evidence of the success of any programme to be provided through performance improvement results.

  • Open to franchised and independent vehicle retailers
  • Recognises commitment to improving skills and professionalism
  • Includes retailers working towards national qualifications, offering innovative training, and promoting personal development opportunities
  • Show a structured approach to skills and development
  • Demonstrate success through results 

Social Media Award

The Social Media Award acknowledges and rewards the franchised or independent site that delivers the best social media presence in the UK car retailing sector and has successfully used it to engage customers and drive sales.

Our panel of judges will be looking for dealers who have successfully improved their online presence by reaching audiences engaged with social media platforms. Supporting measurement data, including Google Analytics, should be included.

  • Open to all franchised and non-franchised dealers
  • Supporting measurement data, including Google Analytics, should be included
  • Entrants need to show evidence of best practice 
  • Simply follow our criteria headings and tell us how you have excelled in your chosen category.  We will need a maximum of 500 words for your entry.

Used Car of The Year Award: Volume

The Motor Trader Used Car of the Year Award: Volume, acknowledges the vehicle that has excelled in terms of its desirability and volume among the dealers selling it and the customers who bought it.  The winner is selected by a panel of used car industry professionals.

For a car to be considered as a finalist it must have been available to buy from the used car trade over the course of 2016.

  • Used car must be desirable to both dealers and customers
  • To be considered it must have been on sales throughout 2018
  • Entry is by judges’ nomination

Used Car Retailer of The Year Award

The Used Car Retailer of the Year Award is open to all franchised and independent dealers retailing used cars to the public.

The judges will look for evidence of professionally managed and profitable businesses that have increased stock turnover by sourcing vehicles best suited to their customers' needs. Entrants will need to provide evidence of a structured approach to sourcing vehicles and profitable sales. The judges will also look for evidence of successful marketing campaigns.

  • Open to all franchised and independent dealers
  • Entrants need to show evidence of excellent stocking processes
  • Year on year sales performances would support entries
  • Customer testimonials would support entries
  • Simply follow our criteria headings and tell us how you have excelled in your chosen category.  We will need a maximum of 500 words for your entry.

Used Car of The Year Award: Premium

The Motor Trader Used Car of the Year: Premium Award, acknowledges the vehicle that has excelled in terms of its desirability and premium among the dealers selling it and the customers who bought it.  The winner is selected by a panel of used car industry professionals.

For a car to be considered as a finalist it must have been available to buy from the used car trade over the course of 2017.

  • Used car must be desirable to both dealers and customers
  • To be considered it must have been on sales throughout 2018
  • Entry is by judges’ nomination